Job Title

 
within 15 miles of within 30 miles of within 50 miles of within 100 miles of

Location/UK P'code

Disciplines All disciplines Business PR CSR Consumer PR Corporate Communications Crisis PR External affairs Financial PR Graduate Healthcare PR IT PR Internal Communications Investor Relations Lobbying Management Marketing Communications Media Relations Press Public Affairs Senior Management

Job sectors All sectors Aviation B2B B2C Business Industrial Charity Consumer Goods Consumer Services Entertainment FMCG Fashion Financial Services Healthcare IT Media Public Sector Retail Sports Technology Telecoms Travel Wholesale

	This job expired on 09/02/2012 Browse PR jobs by Region PR jobs in Swindon Browse PR jobs by Discipline Financial Services Marketing Communications jobs

Job posted by Better Placed Recruitment - Marketing View more jobs from Better Placed Recruitment - Marketing Find out more about Better Placed Recruitment - Marketing

Job details

Salary band £50k - £60k Salary details GBP60000 per annum Location Swindon Job type In House Company Better Placed Recruitment - Marketing Contact unknown Job sectors Financial Services Job disciplines Marketing Communications Employment Type All Posted 26/01/2012 Expires 09/02/2012

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Job Description

My client a major blue chip consumer business based in Swindon has an instantly recognised brand and an excellent reputation. Due to continued growth and investment they are now recruiting a Digital Content Consultant.

The Digital Web Consultant will be responsible for defining and delivering a clear web content strategy across the business. This role is key to facilitating the continued growth of customer acquisition and retention through digital channels.

The key responsibilities of this role will include but not be limited to the following;

• Assume full responsibility for all content across the business's portfolio of websites
• Ensure effective web CMS functionality
• Define workflows and approval processes for all content generators and stakeholders
• Ensure all page templates are developed appropriately and display best in practice in information architecture
• Work with Marketing and Creative Services to develop tone and copy guidelines
• Oversee the development of compliant and SEO rich content
• Closely coordinate activities with the Creative Services team, Product & Commercial team and with Marketing to schedule and release quality commercialised content to the websites
• Competitor Analysis
• Define and manage a smooth content delivery process
• Work with the wider eCommerce team to ensure website content is achieving user experience objectives and goals.
• Work closely with the Web analyst team to ensure the websites remain in good working order and that conversion is maintained. An understanding of paid web analytics tools would be advantageous.

This vacancy represents a brilliant opportunity for a Digital Content Consultant to join one of the UK's largest consumer businesses. The successful candidate will need to strike the perfect balance between creativity and technical capability, and ideally will have experience gained within Financial services, Utilities or Retail sectors. If this sounds like the role for you please attach a relevant CV.